| Article Details : |
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| | | Article Name : | | | Priorização de Projetos Utilizando o Modelo de
Pontuação/Scoring: um Estudo de Caso1
| | Author Name : | | | ANTONIO CLAUDIO KIELING, TIAGO KIMURA BENTES, ROCELI PEREIRA LIMA, EMMERSON SANTA RITA DA SILVA, RICARDO DA SILVA BARBOZA, RAIMUNDO CORREA DE OLIVEIRA, RAFAEL DUEIRE LINS | | Publisher : | | | Bridge Center | | Article URL : |  | | | Abstract : | | | Organizations increasingly need to develop new products and
services on an continuous basis to maintain and increase their
competitive advantage over the competition in the markets in which they
operate. Multifunctional teams performs brainstorming generating ideas for new projects based on the proposed strategic objectives,
creating a portfolio of potential business for the organization. The
decision-making process in choosing and prioritizing the most
promising projects presents uncertainties and risks, depending on a
correct allocation of scarce resources and adequate strategic
communication. Several models of project prioritization are known and
available: Scoring model, AHP method (Analytic Hierarchy Process),
bubble diagram and financial methods. A scoring model for selecting
and prioritizing development projects for payment applications using a
card machine is presented for an electronics company, with 11
evaluation criteria and practical application example, involving costs,
complexity, potential profitability and market, level of information
available, team knowledge of the market, easability in testing the
solution, development time, easability of implementation with
customers, level of required features and existing risks. At the end, 5
projects were chosen from a universe of 18 potential projects considered
initially. | | Keywords : | | | card machine, project selection, scoring method, payment
applications, research and development. |
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